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- This research project will focus on language; more specifically, the study of official, institutionalized language, in comparison to vernacular/colloquial language use.
- Colloquialism will be defined in terms of how it is formed (e.g. physical, political, social effects), in an attempt to understand its importance within everyday society.
- This language comparison aims to reveal the impact of vernacular language relating to the everyday; How it accommodates specific meanings to subcultures for example; Its level of appropriateness in various contexts; whether it is a sustainable or dying language system.a
- Examples from a wide range of areas will be touched upon, in attempt to illustrate the breadth of colloquialism; for example in face-face conversation, television and billboard advertising.
Language is one of many aspects that comprises and represents the culture of a society. However, its meaning to the society has changed over time because of its usage. Therefore, we classify it as proper language and colloquialism. Proper language is a form of language that is taught on school and was approved to be the ‘right’ use of a language. This form of language can also classified again as formal and informal. Colloquialism is another form of language, which is commonly used on the daily communication and can be considered as the ‘movement’ of the proper language. However, its existence and roles in the communication in different context, such as design, politics, etc., have moved to dominate the daily communications, as opposed to the proper language.
In response to the changes of colloquialism role in the communication, some problems may occur along its evolution. Language is highly related to the interpretation, either within the culture or accross culture.
